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INDUSTRIAL FUSION : A New Direction for Industrial Organizations
(Contemporary Economy series)
  by Masu Uekusa
December 2000, 188 x 129 mm, 216 pp., yen2,300-
The term “industrial fusion” refers to the integration of two or more industries. Technological innovations and deregulation invite industrial fusion by enabling the reciprocal supply of substitute resources and services, and opening the way for two-way market entry. Industrial fusion unites different industries under a single industrial classification, and bring previously unrelated companies into direct competition with one another.
Industrial fusion is now common in major countries around the world, and the phenomenon remains under study. In this book, a leading researcher of industrial organizations in Japan brings to light the transformation of Japanese industries by focusing on four industries that have served as the foundation of the postwar Japanese economy — the information and telecommunications industry, the financial industry, the energy industry, and the transportation industry. The book is based on extensive research.
Industrial fusion a relatively new occurrence. The author has continuously gathered economic and industrial data from his unique perspective since the phenomenon first attracted his attention 20 years ago. He brilliantly paints the behind-the-scenes picture of the Japanese economy in this book based on that data, and fully analyzes industrial trends. No other economist has written a book of this kind.
In this book, the author discusses the intense inter-company competition, mergers, business tie-ups, and the corporate survival race in Japan. He also explains why the companies that helped Japan become an economic giant are now struggling, and offers his prescription for corporate revitalization in the current rapidly changing business environment.

Contents
Introduction
i.
Frequent Cases of Large-Scale Fusion and Factors Behind the Phenomenon
ii.
Progress of Industrial Fusion
iii.
Age of Scientific Integration
iv.
Subjects and Organization of This Book
Chapter 1: What is Industrial Fusion?
Chapter 2: Industrial Fusion in the Information and Telecommunications Industry
Chapter 3: Industrial Fusion in the Financial Industry
Chapter 4: Industrial Fusion in the Energy Industry
Chapter 5: Industrial Fusion in the Transportation Industry
Chapter 6: Industrial Fusion and Corporate Strategy
Chapter 7: Changes in the Political, Economic, and Social Systems and Their Balance
Chapter 8: Conclusion
References
Afterword

About the Author
Born in Tokyo in 1937, Uekusa is a Keio University graduate who currently serves as a professor in Toyo University's economics department and as professor emeritus at the University of Tokyo. He is also the chairman of the Japan Economic Policy Association. He specializes in theories of industrial organization and government restrictions. He has written, co-authored and edited many books including: Industrial Organization Theory; the five-volume Lectures on Government Restrictions and Industries(ed.); Industrial Organizations in Japan and Public Corporations in Japan.


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